How to Improve Your Search Engine Rankings for 2023

December 28, 2022

   Search engine optimization (SEO) improves a website's ranking on search engine results pages. It can be intimidating, especially regarding keeping up with ever-changing algorithms and best practices in 2023. To help you stay ahead of the competition, we’ve outlined five key areas that will boost your SEO rankings: keyword research, on-page optimization, technical SEO audits, link-building strategies, and content marketing techniques. With these essential steps at your disposal, you can expect improved organic visibility for your site this year!

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NEWS

AP: Supreme Court keeps immigration limits in place indefinitely

By The Associated Press / December 27, 2022

The Supreme Court is keeping pandemic-era limits on immigration in place indefinitely, dashing hopes of immigration advocates who had been anticipating their end this week. 

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LIFE PLANS

Wanting to graduate early? Here are my reasons why I am.

By Grayson Joslin / December 26, 2022

Do not let the traditional structures of college trap you into a four-year plan. Graduating in three years or five years does not make you less of a student than students who took the traditional four-year path. At the end of the day, there is nothing on the degree you receive that says how many years it took. Put yourself in the driver’s seat of your future.

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NEWS

AP: 5 arrested in deadly shooting at Minnesota's Mall of America

By Associated Press / December 25, 2022

BLOOMINGTON, Minn. (AP) — Five people were arrested in the fatal shooting of a 19-year-old man at the Mall of America that sent the sprawling commercial center into lockdown on one of the final days of the holiday shopping season, police said Saturday.

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NEWS

AP: Massive winter storm brings rolling blackouts, power outages

By Associated Press / December 23, 2022

MISSION, Kan. (AP) — Tens of millions of Americans endured bone-chilling temperatures, blizzard conditions, power outages and canceled holiday gatherings Friday from a winter storm that forecasters said was nearly unprecedented in its scope, exposing about 60% of the U.S. population to some sort of winter weather advisory or warning.

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NEWS

AP: Storm adds uncertainty to strong holiday travel demand

By Associated Press / December 22, 2022

Concerns about illness or inflation aren’t stopping Americans from hitting the roads and airports this holiday season. But a massive winter storm might.

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MEN'S BASKTBALL

Defense holds out as Ball State defeats Georgia Southern at home

By Daniel Kehn / December 21, 2022

While most Ball State students hunkered down in their first week of winter break, the men’s basketball team took to the court in Worthen Arena against Georgia Southern. Defeating the Eagles 58-54 after a nervy first half, the Cardinals sit 8-4 with one game left before the Mid-American Conference (MAC) regular season begins with Toledo Jan. 3. 

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BASKETBALL

Ball State Women's Basketball's winning streak stops at 7 as the Cardinals fall to Richmond in game two of the Puerto Rico Classic

By Kyle Smedley / December 20, 2022

Ball State Women's Basketball (9-3) loses their first game since Nov. 20, as they fall to Richmond (9-3) 75-73 in the Puerto Rico Classic. The Cardinals return to action Friday, Dec. 30, in Muncie, Ind. when they take on Chicago State (0-15) at 6:30 p.m.

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NEWS

Indiana Capital Chronicle: Senate proposes reevaluating state's tax structure

By Indiana Capital Chronicle / December 20, 2022

Some state senators are touting the possibility of reinventing Indiana’s tax structure to determine whether the state could eliminate individual and corporate income taxes. They say it’ll take pressure off residents and businesses, but it would also depress future revenue as others say Indiana needs to invest in its quality of life. 

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WOMEN'S BASKETBALL

Ball State Women’s basketball wins their seventh in a row, second consecutive overtime win

By Elijah Poe / December 19, 2022

Ball State Women’s basketball team won against Pitt in overtime Dec. 11. Eight days later, the Cardinals did the same with an overtime win against Tarleton State University in the Puerto Rico Classic with an 80-77 win. The win is the seventh in a row for Ball State, with a 9-2 record. 

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NEWS

Indiana Capital Chronicle: Four key takeaways from Holcomb's early comments on 2023 legislative session

By Indiana Capital Chronicle / December 19, 2022

Indiana Gov. Eric Holcomb is prioritizing education, health care and the Hoosier workforce in the upcoming legislative session.

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Top Tools for Business Graduates

December 19, 2022

Newly minted college grads who majored in business need all the help they can get to land a position in their preferred field. Creating excellent resumes, researching job openings, and practicing in-person interview skills are just three things on the minds of those about to enter the employment market. But in an era when the economy is not so hot and hiring agents are as selective as ever, it's imperative for B-school graduates to leverage the power of as many tools as possible.

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PLAYERS IN THE PROS

Five former Ball State athletes making their way in the pros

By Daniel Kehn / December 18, 2022

As Ball State athletes graduate in December, take a look at five former Cardinals who are playing professionally in their respective sports. 

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MEN'S BASKETBALL

Ball State leaves Inaugural Indy Classic with a win

By Derran Cobb / December 17, 2022

A huge block leading to a big layup from Mickey Pearson. A smooth behind-the-back pass from Jarron Coleman for an easy layup. A steal and outlet pass leading to a slam. The Cardinals made big plays under the bright lights of Gainbridge Fieldhouse in Downtown Indianapolis Dec. 17 and left with their third win on the bounce.

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NEWS

Ball State staff, family and graduates celebrate fall 2022 commencement

By Christopher Raines / December 17, 2022

 A cold day, a packed stadium, the sounds of hundreds of people applauding. For fall 2022 semester graduates, commencement is the culmination of years of hard work finally paying off. 

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LIFESTYLES

Ball State's ROTC program turns college students into steadfast leaders

By Miguel Naranjo / December 17, 2022

Ball State students in the ROTC are one-half scholar, one-half soldier. Maddie Dilds, an ROTC cadet, and Nathan Dunn, recruitment operations officer for the Ball State ROTC, give an inside look into the most rigorous leadership academy the school has to offer.

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UNIVERSITY MEETING

Ball State University Board of Trustees meet December 16

By Kyle Smedley / December 16, 2022

Dec.16, the Ball State University Board of Trustees held their semester-end meeting, addressing business from three different university committees, and holding a general session to close. The Board of Trustees next meeting is set for March 3, 2023. 

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OPINION

‘Evil West’ —The Demigod of War

By Conor Butler / December 15, 2022

Coming with action, violence, and a bloody good time, Evil West delivers a exciting gameplay experience. While not being entirely worth the price tag, Evil West has plenty of fun to be had within.

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NEWS

Indiana Capital Chronicle: Companies invest $22B in Indiana this year, create 24k new jobs

By Indiana Capital Chronicle / December 15, 2022

The 218 companies that moved to Indiana or expanded their Hoosier activities this year committed to invest $22.2 billion in their operations and create more than 24,000 jobs, Gov. Eric Holcomb announced Wednesday.

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NEWS

AP: Indiana appealing 2nd court decision blocking abortion ban

By Associated Press / December 14, 2022

INDIANAPOLIS (AP) — A second legal challenge that has blocked Indiana’s abortion ban from being enforced could also be headed to the state Supreme Court.