Wordpress ranks alumnus' business in top nine

A Ball State alumnus has had his company named as one of the top nine recommended businesses in the world that builds WordPress blogging sites for companies.

"When it was said to us that [inSourceCode is] one of the nine companies they recommend ... that's a humbling thing," Jayson Manship said.

Since the company's start in February 2011, Manship has had to open another office in Washington, D.C., to accommodate his growing base of clientele on the East Coast. Clients have ranged from the Indiana Pacers to governor candidate Mike Pence to national organizations and non-profit organizations.

Manship said he hopes to expand the company into additional markets, while still maintaining the satisfaction of the company's clients.

"We don't have challenges with finding work, it's making sure we are making our customers happy by not taking on too much work," he said.

In fact, the company launched the first-ever WordPress site in the U.S. House of Representatives last year.

Despite the economy, the business has managed to hold on in tough times.

"We haven't really had to fight for a lot of business," said Allison Barber, director of marketing at inSourceCode. "We have been very, very blessed to have more than enough work."
The recognition is important for the Indiana based company when it comes to competing on the world stage.

"Being in Indiana, we aren't necessarily the technology capital of the world so being one of nine companies globally and in the Midwest validates our company especially when looking at national clients," Barber said. "That recognition gives credibility to our company."

There have been other rewarding moments for Manship since the start of his company but one sticks out in his mind.

"I got a phone call from my mom, who was watching the 'Today' show and Matt Lauer was discussing the website we had built," he said. "It was a pretty cool moment, it took it out of the technology world and into the real world."

Manship earned degrees in entrepreneurship, accounting and information systems from Ball State in 2005.

"The accounting degree helped with cash flow management, the information systems helped with the world of computers and entrepreneurship encouraged me to dream big," he said.

The entrepreneurship program at Ball State had its first graduating class in 1985, being one of the first institutions to offer an undergraduate degree in the program.

From student demands in 2008, a minor in entrepreneurship became available to all students and has seen significant growth since then.

The entrepreneurship program is the place to start for students on the path to building their own company like Manship.

"Go out and learn as much as you can about the business you want to be in," said Brian Geiselhart, an entrepreneurship coordinator and instructor at Ball State. "Even if you don't have a business idea, we can teach you entrepreneurship principles."

The program is focused on the five to seven years after graduation and not immediately out of school.

It is important for students to overcome the difficulties they might face when in college and first starting out after graduation.

"Part of the challenge students run into is they find it difficult to see what the next steps are," Geiselhart said. "It's important to find some type of mentor or expert in the industry that can help them find their way."

Manship had a mentor in college and understands the importance of that role. The Ball State alumnus offered advice to students wanting to develop their own company.

"Now is the time," he said. "In the past, you had to have investors and commitment plans and had to have things thought out months and years in advance. Now, it's just a good idea and hard work."  


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