OUR VIEW: Custom communication

AT ISSUE: University's new site has potential to reduce spam for students as long as they take advantage of custom options

Ever since you first came to orientation and got an official Ball State University e-mail account, you've gotten university spam.

You've deleted countless e-mails about smoking cessation classes, SCUBA diving lessons and the women's tennis team's upcoming match, among other mass e-mails.

All these events are important and deserve to be publicized, but let's face it - unless you're a women's tennis fan who smokes like a chimney and wants to break into Indiana's thriving SCUBA scene, the events aren't all important to you.

Ball State has now listened to the complaints of students whose inboxes are already bursting at the seams and put all those notices about university programs, events and policy changes in one convenient place: the Communications Center.

To view all campus happenings, students can visit www.bsu.edu/commcenter at any time, and you can even manage the site to show only the categories of events you are interested in.

So if you are a Teachers College student who is interested in men's volleyball and study abroad opportunities, you can customize the Communications Center Web site to tell you about only those topics.

As you customize the site and choose which categories matter to you, the e-mails you receive will reflect those choices.

You no longer have to worry about deleting dozens of messages that are irrelevant to your life, but you still have access to all the information that does matter to you.

Some messages the university sends out are undoubtedly important to all students and faculty, such as security alerts, Bursar statements and information about building closings.

To ensure that students still receive these messages, everyone is automatically signed up for all categories of university information.

Students simply need to manage their accounts on the Communications Center site to manage the amount of e-mails they receive.

The center will also send out two newsletter e-mails each week with all the most important university information.

That's it - two e-mails a week.

Ball State has set up a communications management system that has the potential to be just what students have been asking for for years.

All you have to do is take advantage of it.


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